Cascata
A vision of luxury by the Elbow River in Calgary, AB
When we set out to brand Cascata, we knew it had to be more than just a building or a residence. It had to be a lifestyle, an experience, a statement.
More than just luxury living, Cascata was envisioned as an experience—a seamless blend of nature’s tranquillity and urban sophistication. With cascading water and breathtaking city views, the design prioritizes belonging, connection, and well-being.
While the luxurious condo development of Cascata wasn't fully realized, the incredible amount of detail and thought that our team invested in Cascata is something that we’re proud to share.
Featured Service One
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Featured Service Two
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Featured Service Three
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Inspired by New York’s top-tier developments and the natural beauty of Banff, we crafted a brand that blends sophisticated urban living with serene riverside tranquillity.
From the color palette—rich blues and warm earth tones echoing natural cascades—to the refined, effortless layouts, every detail was crafted to embody serenity and sophistication. The logo reflects nature’s flow, and it’s designed to feel both timeless and elevated.
For Cascata, we embraced a classy, editorial-inspired layout—a balance of minimalism and sophistication. The elegant serif typeface commands attention, while the spacious design allows the stunning architectural renders to breathe, inviting viewers into the world of refined living.
Every detail, from the fluid typography to the serene, understated composition, was crafted to reflect Cascata’s vision: a seamless blend of luxury and tranquility.
Every detail was designed to immerse visitors in the Cascata experience—a world where elegance, comfort, and exclusivity come together effortlessly.
Brand Development
Market research, target audience identification, brand positioning, project naming, and overall creative direction.
Creative Design
Brand and visual identity, copywriting and messaging, and art direction of external vendors.
Print & Digital Marketing
All print and digital marketing collateral, including floorplans, brochures, realtor kits, custom map illustrations, site signage, hoarding signage, wayfinding signage, online and offline ad campaign designs, email marketing design, touchscreen design and development, website design and development.
Sales Gallery Design
Complete sales gallery design and pre-press package including sales path, custom graphics, material selections, custom pieces, and pre-press management.
